Apple officially trademarked its store design last week, an endeavor the company has been pursuing since May 2010. After being rejected twice by the U.S. Patent and Trademark Office, which claimed the store design was not “inherently distinctive,” Apple submitted additional materials and drawings, and gained the trademark on its mall-centric, rectangular store layouts.

Apple officially trademarked its store design last week, an endeavor the company has been pursuing since May 2010.

After being rejected twice by the U.S. Patent and Trademark Office, which claimed the store design was not “inherently distinctive,” Apple submitted additional materials and drawings, and gained the trademark on its mall-centric, rectangular store layouts.

(Source: Wired)

  • January 30
  • , 2013
  1. nessakilgannon reblogged this from wired and added:
    Add this to the list of things I did not know.
  2. dlmultimedia reblogged this from wired
  3. icecreamcouture reblogged this from wired
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  5. acegeckers3d reblogged this from wired and added:
    … You can’t be serious…
  6. nickgalegher reblogged this from wired
  7. 6-4-6 reblogged this from thenextweb
  8. wulfy7 reblogged this from wired and added:
    at it again! How can they...this… it looks like every school classroom I was in when...
  9. 20-bucks-says-youllremember-me reblogged this from wired
  10. hvdave100 reblogged this from thenextweb
  11. bushdoggg reblogged this from wired
  12. dndeuce reblogged this from thenextweb and added:
    Hey that drawing looks exactly like the sunglass hut. And the watch hut. And about 8 different cell phone stores I’ve...
  13. mygeekyworld reblogged this from wired
  14. crazyred21 reblogged this from thenextweb
  15. crowebar77 reblogged this from wired
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  17. acvdemy reblogged this from wired and added:
    Apple trademarks their retail store design
  18. gtokio reblogged this from wired
  19. knowledgedecides reblogged this from wired and added:
    Man kann es auch übertreiben. Dieser Patentwahn führt früher oder später in eine Innovationssackgasse. Man sieht ja...
  20. giorgos241 reblogged this from wired
  21. quelque-chose reblogged this from wired
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  23. ballboy59 reblogged this from wired and added:
    post reminds me we took inspiration from...when putting staircase in our condo in San...