YouTube is big on clips of puppies riding skateboards, but less bullish about video producers infusing outside advertising into their uploads. One product design company, however, has managed to skirt that guideline while turning their doggie videos into $750,000 worth of pre-orders for an unlikely product.

Their creation is the Orapup, which looks like a hairbrush with a kink in the handle. Instead of running it through your hair, its bristles get coated with a FDA-cleared, meat-flavored liquid that your dog licks, pulling foul-smelling bacteria off its tongue. While not a glamorous gadget, it raised a solid, if uninspiring, $62,572 on Indiegogo late last year.

[More @ Wired Design]

(Source: Wired)

  1. jaclynroberts7 reblogged this from wired
  2. lizonkey04 reblogged this from wired
  3. knight-in-white-satin reblogged this from wired
  4. gherrerap0 reblogged this from wired
  5. infini-d reblogged this from wired
  6. davidcate reblogged this from wired and added:
    Huh? In an age of conspicuous consumption…we now are concerned about our dog’s breath…for those who find intimacy with a...
  7. fijiarmor reblogged this from wired
  8. cunt-face-101 reblogged this from wired
  9. shanikathegreat reblogged this from wired
  10. danny19buc reblogged this from wired
  11. zeedeveeel-designs reblogged this from wired
  12. havidadepoisdafama reblogged this from wired
  13. diabolicalillumination reblogged this from wired
  14. wired posted this