I liked one of my cousin’s updates, which he had re-shared from Joe Kennedy, and was subsequently beseiged with Kennedys to like (plus a Clinton and a Shriver). I liked Hootsuite. I liked The New York Times, I liked Coupon Clipinista. I liked something from a friend I haven’t spoken to in 20 years—something about her kid, camp and a snake. I liked Amazon. I liked fucking Kohl’s. I liked Kohl’s for you.

My News Feed took on an entirely new character in a surprisingly short amount of time. After checking in and liking a bunch of stuff over the course of an hour, there were no human beings in my feed anymore. It became about brands and messaging, rather than humans with messages.

MORE: I Liked Everything I Saw on Facebook for Two Days. Here’s What It Did to Me

(Source: Wired)

No one has mastered the art of feed design like Twitter and Facebook. Both companies have endlessly experimented, devising techniques to deliver the stories and updates users care about—and avoid overwhelming them with noise. The result is a series of computations that are as crucial to the information industry as Google’s search algorithm. Here’s a peek under the hood at what went into building Twitter’s and Facebook’s feeds—and how they keep you glued to the screen.

[MORE: Inside the Science That Delivers Your Scary-Smart Facebook and Twitter Feeds]

(Source: Wired)

theatlantic:

The Nun Who Got Addicted to Twitter

“My superior is a gamer.” Sister Helena Burns said, laughing. “You know you’re a media nun when your superior is a gamer.” 

You might not expect nuns to be experts on Twitter, Facebook, and multi-player video games, but Burns defies all expectations. With 13,790 Twitter followers and counting, the Daughter of St. Paul calls herself a “media nun”: A woman religious with a calling to communicate the word of Christ, in any way she can.

And yes, there is a gamer-superior in her convent.

“She has this souped-up computer,” Burns continued. “She gets her own little ministry out there. Once people get to know she’s a nun, they have questions, or they ask for prayers. But you do have to clean up your language when Sister Irene’s out there.”

I imagine Sister Irene sitting in front of a sleek desktop with neon LED backlights, wearing her bright yellow Grado headphones and concentrating intensely on a multi-player RPG. It’s a funny image—there’s such a symbolic disconnect between the stereotypical idea of a nun and a basement-dwelling teenager who loves World of Warcraft. That’s what’s so fascinating about these sisters and their order: They defy stereotypes about who participates in Internet culture, and how.

So how does a nun use social media?

Read more. [Image courtesy of Helena Burns]

New personal hero.

You can’t turn back the clock and hear Martin Luther King deliver his famous “I Have a Dream” speech in person — but you can follow along as if it’s happening today, thanks to the Twitter account @todayin1963. All summer, the account — run by NPR’s Codeswitch team, which examines the intersections of race, ethnicity, and culture — has been tweeting its way through the summer of 1963, a pivotal period of the civil rights movement.

[MORE]

(Source: Wired)

Want to know business? These are the only people you need to follow.

These are the best reporters, writers, and thinkers on the Internet – the people who understand what’s happening.

Here are our favorite sources of news covering the world of business and finance. From macroeconomics to microlending, these folks are all money when it comes to delivering high-value information.

If you’re drowning in noise, let WIRED’s 101 Signals be your lifeline. These are the core nutrients of a good data diet.

Download the OPML file to import our signals into your preferred news reader, or automatically add them to Digg Reader.

[MORE]

emptyage:

I paid to have my latest Wired story promoted on social networks, like Twitter and Facebook, to try to show that a lot of the metrics* we use to measure a story’s success are bullshit. It worked. When the story went live today, the page appeared with more than 15,500 links on Twitter, and 6,500 likes on Facebook. The story is a part of Wired’s Cheats package for the latest issue of the magazine. It needed to go live online at the same time readers encountered it in print, and it needed to have all those social shares set up in advance. 

That posed an inherent dilemma: How can you make a story popular without attracting any attention to it?

I listed the services I used in the story, but I didn’t get into how we managed to have all those likes and links set up in advance. It was easy, but it took some creativity, largely thanks to Wired’s Jenny Mckeel who thought through all this. 

The entire package was going live at once. I could publish my story a little bit early, but the timing needed to be very close. I wanted all the public-facing stats (like the 15 thousand links and Twitter and 6,000 Facebook shares) to be live by the time the text appeared. Certainly, if someone found it in print or on the tablet, it needed those metrics to already be there. To make that happen, we cheated. 

The Cheats package was scheduled to go live on July 16, but we quietly published the URL on July 13 without any of the actual story text. To keep it from appearing on the front page of Wired or in  RSS readers, we back dated it to July 1. That let us keep the URL structure it would eventually need to have with the month and year (http://www.wired.com/gadgetlab/2013/07/cheat-page/) without it being so front facing that lots of people would stumble on it and think it was some sort of mistake. Once the page was up, I went to Fiverr and paid to have it linked on Facebook and Twitter. Because most of these accounts doing the retweeting only have a follower or two (max) it meant the page was able to appear popular, while still remaining largely invisible. 

This morning (or last night) at a little after 1 am, I added the story text, set it to the current time, and hit update. Now it showed up in RSS readers and I could openly tweet it form my main account. (I had originally used a secondary Twitter account I have for testing 3rd party stuff to link to it and score retweets.)

So now, the story goes “live” and as if by magic it has tens of thousands of social shares listed on it the instant real people start to encounter it. It worked. 

*As is site traffic, to a very large extent. My original idea was to use a botnet to throw traffic at it, but Wired’s lawyers said “no, no. Don’t do that.” 

Wherein Mat Honan shows us all how to cheat the system.

(Source: emptyage)

Let’s face it: Technology and etiquette have been colliding for some time now, and things have finally boiled over if the recent spate of media criticisms is anything to go by. There’s the voicemail, not to be left unless you’re “dying.” There’s the e-mail signoff that we need to “kill.” And then there’s the observation that what was once normal — like asking someone for directions — is now considered “uncivilized.”

Cyber-savvy folks are arguing for such new etiquette rules because in an information-overloaded world, time-wasting communication is not just outdated — it’s rude. But while living according to the gospel of technological efficiency and frictionless sharing is fine as a Silicon Valley innovation ethos, it makes for a downright depressing social ethic.

[More: How We’re Turning Digital Natives into Etiquette Sociopaths]

Google+ has long been the best nerd-filled social network your mom hasn’t caught onto yet. On Friday, it got even better.

(Source: Wired)

On day one of the fight between Israel and Hamas, the Israeli Defense Forces executed a top leader of the militant group — and took to Twitter and YouTube to brag about it. On day two, the Palestinian group hit back, launching its most sophisticated rockets and announcing every new barrage on social media.

More @ Danger Room.

(Source: Wired)

jtotheizzoe:

Meet Sarcastic Mars Rover, now on Twitter, doing a science all over your everything.

Meet your new twitter friend.